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Direct Marketing Executive
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Person specification (essential):
- Experience in a direct marketing environment (preferably in the charity sector) and knowledge of direct marketing recruitment and development techniques.
- Experience of working successfully with external suppliers to deliver direct marketing campaigns.
- Experience of using a fundraising database for direct marketing purposes.
- Strong planning and project management skills. Strong communication skills including experience of writing and commenting on fundraising copy.
- Excellent attention to detail and strong IT skills including Excel and Word.
Person specification (desirable):
Enhanced Short listing Criteria
Concern will short-list only those candidates who appear from the information provided, to meet the essential requirements of this post, and may in some circumstances rely on enhanced criteria for short listing purposes. The enhanced (desirable) shortlisting criterion is as follows:
- Degree or equivalent qualification (i.e. marketing qualification)
- Experience of working in a fundraising department.
- Demonstrable analytical skills and highly numerate with experience of keeping and monitoring financial records.
- Knowledge of digital marketing.
- Ability to work on own initiative.
- Good understanding of delivering excellent customer service/donor care.
Please Note:
It is essential that applicants fully describe in the application form how they meet the experience and qualities sought. It is not appropriate simply to list the various posts that have been held. Assumptions will not be made from the title of posting(s) as to the skills and experience that may or may not have been gained.
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